Launched the S7 and Method XL professional 3D printers, the first products to be introduced as part of the updated brand. Used this launch to  stress test our recently created global structure and team processes, successfully delivering on all sales metrics and goals.

The first major product release to be announced after MakerBot and Ultimaker merged, the S7 is poised to become our most successful launch up to date. A limited timeline and a recently restructured team proved challenging but eventually we delivered results well beyond required metrics on leads, MQLs and closed won opportunities.

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